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Wednesday 22 March 2023
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Roger Franklin: The future of content, video, streaming, and advertising is here

Joined in studio today by Roger Franklin, the CEO of Crystal: Crystal sits at the core of a dynamic and evolving industry. We thrive in this split-second, round-the-clock environment of news alerts, live events, program content, commercial messages and changing distribution paths.

Crystal, Roger Frankline, intrepidNOWThe Top Six key discussion topics from today’s conversation:

1. “Local TV is dead.”

2. Everyone’s a Director: Where LIVE TV Sports, and other programming, is headed.

3. “Over the Top and Under the Dome.”

4. If you thought OnDemand was personal, wait until you see what’s coming next. As in, “millions of channels…”

5. Digital rights management, meta tagging, and a new class of aggregators: Sound boring? Wait until you understand how these things impact YOU and your viewing experience!

6. The future of advertising….might just be entertainment!

The PR team of Roger Franklin broadcast the interview live on Periscope. Here is Part 1 of the interview on video:

And here is Part 2 of the video:

About Roger Franklin:

Roger’s primary role is to make sure the Crystal team has what they need so they can properly service their customers. He also focuses on methods and solutions that enable their customers to increase the efficiency of resiliency of their video and data networks. He relies on customer observations and communications, as well as the Crystal sales and implementation teams, to understand where operational issues exist and then leads a collaborative group to design solutions. He stays involved with the development team to ensure that the solutions Crystal builds satisfy the needs of their customers. In addition to his day-to-day duties at Crystal, he serves as a member of the board of directors for the World Teleport Association and participate in some of their sub-committees. He also stays involved with some video standards groups of the Society of Cable Telecommunications Engineers (SCTE) and the Interference Reduction Group (IRG).

Most of his spare time is spent with his wife and daughters. But, he enjoys teaching, cooking, and cars. Fortunately, he can combine that enjoyment with his family by teaching his youngest daughter to play softball and his oldest daughter to drive. He spends a few hours a week also helping them both out with math (something else he likes.) On Sundays, he is usually teaching 4th and 5th graders at his church. His wife, who grew up in France where food is a significant part of life, appreciates his cooking, too. He gets to be bit more creative in the kitchen as he works to prepare a well balanced meal. During the times when the family is out and he has time to himself, he loves working on and maintaining his 2002 BMW M5, or just driving it on a race track. (And yes, he is teaching his daughter to drive this car so she’ll know how to drive a manual transmission.)

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Co-founder of the intrepidNOW Media Network, Todd Schnick is a media + business strategist and talk show host + producer. He is a former marketing strategist, national political operative, and lobbyist. Todd has published five books, writes a business + lifestyle column, is a distance runner, and lives in Chicago with his wife Stephanie + family.