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Wednesday 16 October 2019
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#31for2016: Do you operate in real-time?

Question #11: Do you operate in real-time?

Do you operate in real-time?

[What is this series?]

If you haven’t already, it’s time to start thinking deeply about your business in 2016. Here is one of 31 hard questions I am asking myself as I think about and prepare my company and my work for the coming year.

This is not the “end all, be all” list of business questions that you should rely on. These are the questions important to MY business. These are the hard questions I am asking MYSELF.

Naturally, many of these will have value for you to think about too. And in the comments below, let me know what other hard questions you are asking yourself, looking ahead to 2016. Now, let’s get to it:

Question #11: Do you operate in real-time?

I believe in slowing down. I believe in making things more simple. I believe in focusing in the now. And I believe in minimalism: removing the clutter to focus on the important.

So, in complete contradiction to the simpler living principles shared above, I also believe in operating in real-time.

In my opinion, in modern business, you have no choice but to operate this way. As my colleague, and intrepidNOW contributor Erica Peitler always says, “You have to operate at the speed of business.”

If you’re a solo operator running your own business, I suppose you can move at whatever pace you want, but when you are a part of team, you have to move fast. Particularly if the long-term objective of said team is to build something of stature, such as a larger company.

There are dozens of micro-decisions that have to be made each day that cannot wait. Action has to be taken. And delay is the kiss of death.

For example, here are three examples of how a business must operate in real-time:

1. Team communication – when you teammates needs to communicate to share information, to debate critical issues, and get feedback to move forward with priorities, you have to move near real-time.

2. Learning. Information consumption – the world is moving and changing, fast. New information, new tools, new strategies are presenting themselves every day. You have to learn and integrate in near real-time.

3. Business development – When prospects need an action from you, whether that is providing information or submitting proposals/scope of work documents, you have to move in near real-time.

Your competition will be happy to move faster than you.
A new idea will move faster than you.
A new product to market will move faster than you.
A new teammate will be happy to move faster than you. Leaving you behind.

Delay and you lose. Delay and the opportunity passes you by. Delay and you miss your chance to make something amazing happen when the opportunity was there.

No, I wish ALL ELEMENTS of business could slow down and move at a slower pace. And while I do believe in creating space to enable you to do more effective creative work, there are too many other elements of business that require operating in real-time.

In 2016, you had better prepare for this reality. And here’s the final point: the pace is only going to get faster. So, get ready…and hang on tight!

But I promise, the rewards will be worth it…

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CLICK HERE TO SEE THE COMPLETE #31FOR2016 SERIES!

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Todd Schnick

Business Editor at The intrepidNOW Network
Co-founder of the intrepidNOW Media Network, Todd Schnick is a media + business strategist and talk show host + producer.

He is a former marketing strategist, national political operative, and lobbyist.

Todd has published five books, writes a business + lifestyle column, is a distance runner, and lives in Chicago with his wife Stephanie + family.
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Co-founder of the intrepidNOW Media Network, Todd Schnick is a media + business strategist and talk show host + producer. He is a former marketing strategist, national political operative, and lobbyist. Todd has published five books, writes a business + lifestyle column, is a distance runner, and lives in Chicago with his wife Stephanie + family.


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