Joined in studio today by Brent Leary + John Lawson, co-organizers of ExCom2016: Actionable Insights for Customer Experience + Commerce.
Learn more at ExCom2016.com!
Today’s discussion guide about ExCom2016:
1. What is ExCom 2016 Conference?
2. What is customer experience management and why is it important in business today?
3. Who is speaking at the event?
4. What are some of the sessions?
5. Who should attend? How can they register?
6. Why did you pick Atlanta as the location for the inaugural event?
7. How did you two decide to do this event together?
About Brent Leary:
Brent Leary is a crm industry analyst, advisor, author, speaker and award winning blogger. He is co-founder and Partner of CRM Essentials LLC, an Atlanta based CRM advisory firm covering tools and strategies for improving business relationships. Current and past clients include Microsoft, Oracle, Salesforce.com, SAP and other major technology companies. Leary sits on the advisory board of Social Media Today, and the editorial advisory board of The Atlanta Tribune Magazine, and writes regularly for CRM magazine. In 2009 he co-authored Barack 2.0: Social Media Lessons for Small Business. He is the host and executive producer of the upcoming Technology for Business Sake television program airing in Atlanta in 2016, and is in the process of writing his next book, “The Amazon Effect: How a New Customer Culture is Creating Crazy New Business Opportunities and Killing Companies That Won’t Adapt”, due out in 2017.
About John Lawson:
John Lawson an entrepreneur, best selling author and commerce futurist. Celebrated as one of the Top 100 Small Business Influencers in America and awarded “Savviest in Social Medial” by StartUp Nation.
Lawson is an international keynote speaker and an absolute wealth of knowledge on all things eRetail and digital marketing strategy. John is a pioneer in the online retail vertical and founder of The Ecommerce Group.
He is a former marketing strategist, national political operative, and lobbyist.
Todd has published five books, writes a business + lifestyle column, is a distance runner, and lives in Chicago with his wife Stephanie + family.